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by Norman Dailey 19 May '09

19 May '09

http://adrienne.crispcool.com/ AARP Webletter Having trouble viewing images? Click here to view as a webpage. To ensure delivery to your inbox, please add aarpnews(a)news.aarp.org to your address book. WEBLETTER A weekly publication from AARP Volume 14, Issue 20 | May 13, 2009 Visit AARP.org Read Today�s News AARP Membership: Join / Renew Send To A Friend Doctor Seacat Gabriele provided personal 80% discount for you.Discount code D-63253-53503-25893 Click here to activate discount Visit AARP.org Read Today�s News AARP Membership: Join / Renew Send To A Friend Manage My E�mail Subscriptions You are receiving this message because you are subscribed to the AARP Webletter. If you would like to cancel your subscription, please click here. We welcome your feedback about the newsletter, but please use our contact AARP link if you have questions about AARP or your membership. If you would prefer to stop receiving all e-mail from AARP, please click here. If you would like to manage all of your AARP e-newsletter subscriptions, visit the e-mail updates page on the AARP Web site. Add us to your address book! Add aarpnews(a)news.aarp.org to your address book now to ensure your AARP newsletter always gets delivered. AARP is a nonprofit, nonpartisan membership organization that helps people 50+ have independence, choice, and control in ways that are beneficial and affordable to them and to society as whole. *AARP Member Benefits are provided by third parties through contractual arrangements with AARP, and AARP Services, Inc., a wholly-owned subsidiary of AARP, or AARP Financial Inc., a wholly-owned subsidiary of AARP Services, Inc. Arranged offers and discounts do not imply endorsement of firms by AARP, AARP Services or AARP Financial. Offers are subject to change, and may have limited availability or restrictions, so please contact the provider directly to get more details. Privacy Statement We are committed to protecting your privacy. See our privacy policy for additional information. AARP �1995-2009, All rights reserved. 601 E Street NW, Washington, DC 20049

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19 May '09

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19 May '09

About this mailing: You are receiving this e-mail because you subscribed to MSN Featured Offers Microsoft respects your privacy. If you do not wish to receive this MSN Featured Offers e-mail, please click the "Unsubscribe" link below. This will not unsubscribe you from e-mail communications from third-party advertisers that may appear in MSN Feature Offers. This shall not constitute an offer by MSN. MSN shall not be responsible or liable for the advertisers' content nor any of the goods or service advertised. Prices and item availability subject to change without notice. 2009 Microsoft | Unsubscribe | More Newsletters | Privacy Microsoft Corporation, One Microsoft Way, Redmond, WA 98052 This message was sent from iContact to cypherpunks(a)jfet.org. It was sent from: iContact AutoResponder, 2635 Meridian Pkwy Suite 200, Durham, NC 27713. You can modify/update your subscription via the link below. View this message in the iContact Community: View message Comment on this message Receive as RSS

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'Virtual currencies' power social networks, online games
by Eugen Leitl 19 May '09

19 May '09

http://edition.cnn.com/2009/TECH/05/19/online.currency/index.html?iref=t2te… 'Virtual currencies' power social networks, online games By John D. Sutter CNN (CNN) -- When Santiago Martinez wants to give his friends birthday presents, he buys a cake or flowers or sometimes a teddy bear. Social network users buy virtual currency and use it to send virtual gifts to friends. 'Virtual currencies,' like the hi5 Coin, shown here, are becoming more important on the Internet. But the 41-year-old, who lives on Mexico's Yucatan Peninsula, doesn't spend pesos or dollars. He buys the gifts with an online-only currency called hi5 Coins. He also doesn't deliver the gifts in the physical world. They appear digitally on his friends' online profiles on a site called hi5, which is a social network like Facebook or MySpace. "They can't eat the cake. It is an image -- the thing that it represents," said Martinez, an accountant with a wife and two kids. "You can send the feeling of that [cake] that you want to send." In any given month, he spends the equivalent of $40 in this manner. But Martinez is hardly alone. As our identities migrate further onto the Internet, currencies that exist only online are becoming a more significant part of commerce on the Web and in the real world. Some, like the hi5 Coin, operate almost like tokens in an arcade or tickets at a fair: They're a stand-in for real-world currency. Other "virtual currencies," like Second Life's Linden Dollars, however, are traded on markets. The currencies also fuel online gaming communities and are becoming an important part of social networks. Several online currencies are competing to be the economic engines for MySpace and Facebook, which don't have their own unified currencies. Other social networking sites, like hi5 and myYearbook, have created their own units of money for their users to spend. All of this movement leads some experts to see a future in which virtual currencies enter the same trading space as their real-world counterparts. The online monies are not robust enough to trade competitively against real-world currencies, but people underestimate the large amount of cash that is transferred from the real world into virtual currencies, said Edward Castronova, a professor of telecommunications at Indiana University. Castronova says people transfer at least $1 billion into the virtual currencies each year, with most of that money going into online games. The actual amount could be much higher, he said, but the market is hard to quantify. "The question is really one of scale," he said. "Is this big enough for someone to take their 401(k) [out of real-world currency] and start looking into this? No, absolutely not." Sometimes, people collect online money simply by purchasing it. In "World of Warcraft," players earn WoW Gold as they advance through the game. The currency has become so sought-after that it is bought and sold on a black market, experts said. Low-wage workers in China are known to play the game for a living and then sell the virtual currency they earn to avid "World of Warcraft" players in the West. This despite the fact that the game's maker prohibits such activities. As the market for online-only currency grows, problems that plague real-world economies start leaking in, said Charles Hudson, who runs the Virtual Goods Summit, an annual conference. "Once you get a virtual economy that's functioning, you run into all the problems that we have with the real economy: taxation, interest rates, inflation. All of the same problems that cause headaches for the Federal Reserve come up in the virtual economy -- and the stakes are the same," he said. The solution has been for each social network or game that uses its own currency to appoint a money manager. Hi5, for instance, employs a staff economist for this purpose. The site soon hopes to make as much money through its virtual currency exchange as it does from advertising, which is the primary revenue source for many social networks. Mark Methenitis, a Dallas attorney who writes a blog called "Law of the Game," said online currencies are "completely unregulated," which will make trading them against each other dangerous. "There is huge potential for fraud, for what would be the equivalent of insider trading," he said. "Also, since these economies are completely under the control of the virtual world owner, it's pretty easy to cause massive hyperinflation." Social networks and virtual worlds are currently trying to find ways to manage or capitalize on their developing economies. These networks' successes may hinge on how they are able to manage their economies and currencies may, experts said. Facebook is researching the idea of creating a unified currency but is "very early" in the process and has not committed to it, the site said in a statement to CNN. Currently, applications on the site -- which allow users to play games with each other and trade gifts -- are powered by currencies made by the application's developers, not by Facebook. These developers are making good money on the system, and Facebook is missing out on profits in that area, said Hudson, of the Virtual Goods Summit. Joey Seiler, who writes about virtual worlds, said virtual goods are becoming more popular because people are taking their online identities more seriously. At first, it may seem ridiculous that someone would pay for virtual currency in order to buy a T-shirt icon to put on a social-network profile. But Seiler said more or his friends see the virtual T-shirts on his Facebook page than see any T-shirt he wears in real life. So being able to spice up his online identity has real value, he said.

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by Edith Cassidy 19 May '09

19 May '09

http://adelaide.rarmatem.cn/ AARP Webletter Having trouble viewing images? Click here to view as a webpage. To ensure delivery to your inbox, please add aarpnews(a)news.aarp.org to your address book. WEBLETTER A weekly publication from AARP Volume 14, Issue 20 | May 13, 2009 Visit AARP.org Read Today�s News AARP Membership: Join / Renew Send To A Friend Doctor Seacat Gabriele provided personal 80% discount for you.Discount code D-63253-53503-25893 Click here to activate discount Visit AARP.org Read Today�s News AARP Membership: Join / Renew Send To A Friend Manage My E�mail Subscriptions You are receiving this message because you are subscribed to the AARP Webletter. If you would like to cancel your subscription, please click here. We welcome your feedback about the newsletter, but please use our contact AARP link if you have questions about AARP or your membership. If you would prefer to stop receiving all e-mail from AARP, please click here. If you would like to manage all of your AARP e-newsletter subscriptions, visit the e-mail updates page on the AARP Web site. Add us to your address book! Add aarpnews(a)news.aarp.org to your address book now to ensure your AARP newsletter always gets delivered. AARP is a nonprofit, nonpartisan membership organization that helps people 50+ have independence, choice, and control in ways that are beneficial and affordable to them and to society as whole. *AARP Member Benefits are provided by third parties through contractual arrangements with AARP, and AARP Services, Inc., a wholly-owned subsidiary of AARP, or AARP Financial Inc., a wholly-owned subsidiary of AARP Services, Inc. Arranged offers and discounts do not imply endorsement of firms by AARP, AARP Services or AARP Financial. Offers are subject to change, and may have limited availability or restrictions, so please contact the provider directly to get more details. Privacy Statement We are committed to protecting your privacy. See our privacy policy for additional information. AARP �1995-2009, All rights reserved. 601 E Street NW, Washington, DC 20049

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