Re: NYT: WWW Usage Monitoring for Marketing
17 Dec
2003
17 Dec
'03
11:17 p.m.
On Tue, 03 Oct 1995, futplex@pseudonym.com (Futplex) wrote: [snip]
In his regular Advertising column, Stuart Elliott discusses the presentation of a report on the problem of "assuring accurate and comprehensive measurement of consumer exposure to advertisements that appear in interactive media like World Wide Web sites and on-line services." [snip]
Could someone please scan this article and post it to the list, or email it to me? Thanks. Eamon Daly eamon@cosc.canterbury.ac.nz
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Eamon Daly