New York Times, National Edition, 95/10/03: A positive sign in the marketing/privacy war on the net: In his regular Advertising column, Stuart Elliott discusses the presentation of a report on the problem of "assuring accurate and comprehensive measurement of consumer exposure to advertisements that appear in interactive media like World Wide Web sites and on-line services." The report was issued by "Casie", the Coalition for Advertising Supported Information and Entertainment, a creation of two main advertising trade groups: the American Assn. of Advertising Agencies, and the Assn. of Nat'l. Advertisers. Elliott's article identifies three main issues covered in the report. One of these is privacy: "Every effort should be made to maintain consumers' privacy," the report urges, adding that identities of computer users "must not be revealed by audience measurement providers." -Futplex <futplex@pseudonym.com> If you haven't seen the film "Twelve Angry Men", it's about time you did.