[gmac] RE: [gfac] Request for Media Topics

[Fogel, Robert]

Here is some feedback on list of topics that either the media is *about
to talk about* (in reference to grids and grid
adoption) OR the media *SHOULD be talking about* as a potential
roadblock to grid adoption:

	* Convergence of Grid and SOA
	* Differences between standards and priorities for
scientific/academic and the enterprise, i.e. what are the specific needs
for each and how do they overlap
	* Availability of commercial (or commercially supported) Grid
apps and solution stacks, esp ones being driven/effected by OGSA
	* Availability of Grid app development tools, i.e. tools for
designing, building/deploying, and operating Grid app environments
	* Availability of Grid app development tools, i.e. tools for
designing, building/deploying, and operating Grid execution environments
	* Availability of Grid environment development tools, i.e. tools
for designing, building/deploying, and operating Grid infrastructure
	* How are Grids impacting end-users in terms of measurable
change between what they were doing before Grids and now with Grids,
e.g. productivity, TCO, performance and efficiency
	* Specific Grid enabling technology built into SW operating
systems and HW platform, e.g. virtualization, manageability and security

Hope these are helpful.  Thanks.

Robert Fogel
Director, Worldwide Grid Strategy and Business Development
Intel Corp
408-765-6404

-----Original Message-----
From: owner-gfac at ggf.org [mailto:owner-gfac at ggf.org] On Behalf Of Steve
Crumb
Sent: Friday, April 01, 2005 4:04 PM
To: gfsg at ggf.org; gfac at ggf.org; gmac at ggf.org
Cc: mark.linesch at hp.com
Subject: [gfac] Request for Media Topics

All,

Mark and I would like to solicit your help to identify a short list of
key media topics related to constraints to grid adoption.  As part of
our increased emphasis on communicating GGF's value, we recently engaged
Bridgeman Communications, a Boston PR/AR firm, to help us develop
marketing materials and enhance GGF's visibility among media and analyst
organizations.

Bridgeman is developing a series of "Media Resource Alerts", which are
an alternative to press releases in that they can probe the media's
interest in several topics instead of just one.  These alerts include a
3-4 bullet list of key topics that the media might want to develop into
a story (and would naturally come to GGF for information and advise).

Would you be so kind as to reply with a short list of topics that either
the media is *about to talk about* (in reference to grids and grid
adoption) OR the media *SHOULD be talking about* as a potential
roadblock to grid adoption.

One example that has been in the press recently is the issue of current
enterprise software licensing schemes that may be challenged when
enterprises virtualize resources.  The 451 Group recently released a
report on this topic.

At this point, we need to resist the temptation to have a white paper or
a deep understanding of the topics we suggest, as this can be developed
or other resources tapped to gain the required insight for comment.  We
just want to develop a pipeline of topics that you believe are critical
issues to grid adoption.

Thank you for your feedback and I will share the results in the near
future.

Thanks,

Steve Crumb
Executive Director, Global Grid Forum
+1 630-252-8610 (Office)
+1 630-915-3324 (Cell)
scrumb at ggf.org