Marketing -> Reinforcement Learning -> Consumer Behavior / Human Brain -> Human Decision-Making Process The human decision making process -- the end of the chain above -- is the most powerful thing in the world. It's just a bunch of neurons in everyone's skull. Theory: Any successful reinforcement learning algorithm, if trained in feedback with human behavior for long enough, will eventually discover mind control. -- Reinforcement Learning (RL) is a type of machine learning (transformer model based data algorithms) where the models are placed in feedback with real or simulated environments, in order to direct agents to meet rewards within those environments. It is quite successful when done properly. HuggingFace has an ongoing public training course right now, in deep reinforcement learning.