Well, it seems obvious to me that they flew to high and accidentally escaped gravity. I think it's extra likely with Bitcoin wanting to go to the moon all the time, and there is a lot of MtGox Bitcoins that aren't "gone, just temporarily unavailable at the moment". This explains everything perfectly for me. I'm sure the passengers will be very happy to have gone so far with such cheap tickets. Next up: Litecoin to the moon.