Censorship: Twitter Takeover Totally Panics Political Regime of LeftLibDemSocMediaTechPol

grarpamp grarpamp at gmail.com
Sat May 13 09:08:04 PDT 2023


It's Official: Top NBCUni Ad Exec And World Economic Forum Taskforce
Chair Is Twitter's New CEO

It's official - moments ago NBC confirmed that its head of advertising
is leaving the company...

    NBCUniversal today announced that Linda Yaccarino is leaving the
company, effective immediately. Mark Marshall, currently President,
Advertising Sales and Client Partnerships, will become interim
Chairman of NBCUniversal's Advertising and Partnerships group,
reporting to Mark Lazarus, Chairman, NBCUniversal Television and
Streaming.

    Mike Cavanagh, President of Comcast Corporation said, "We are
grateful for Linda Yaccarino's leadership of NBCUniversal's
Advertising Sales business, and for the innovative team and platform
she has built. Linda has made countless contributions to the company
during her twelve year tenure, and we wish her the best."

    Linda Yaccarino said, "It has been an absolute honor to be part of
Comcast NBCUniversal and lead the most incredible team. We've
transformed our company and the entire industry—and I am so proud of
what we've accomplished together, and grateful to my colleagues and
mentors, especially Brian Roberts, Mike Cavanagh and the entire NBCU
leadership team."

    Mark Lazarus was named Chairman, NBCUniversal Telvision and Streaming in May

Musk has finally tweeted to confirm her position, noting that
Yaccarino will focus primarily on business operations, while he will
focus on product design & new technology

    I am excited to welcome Linda Yaccarino as the new CEO of
Twitter!@LindaYacc will focus primarily on business operations, while
I focus on product design & new technology.

    Looking forward to working with Linda to transform this platform
into X, the everything app. https://t.co/TiSJtTWuky
    — Elon Musk (@elonmusk) May 12, 2023

Paul Joseph Watson breaks down the two sides' view on this hire...

* * *

Are Twitter's days of encouraging free speech and independent thought
numbered... or is Musk, just days after unveiling that Tucker is
joining, playing 4D chess?

Just hours after Elon Musk announced he had picked a new female
Twitter CEO candidate, the WSJ revealed the identity of the person in
talks to become the next CEO of the world's most important social
network: it is Linda Yaccarino, who is currently NBCUniversal’s
influential head of advertising.

Yaccarino, who is chairman of global advertising and partnerships at
NBCU, has been with NBCU for more than a decade, where she has been an
industry advocate for finding better ways to measure the effectiveness
of advertising. As head of NBCU’s advertising sales, she was key in
the launch of the company’s ad-supported Peacock streaming service.

Elon Musk, Twitter’s owner, said in a tweet Thursday that he had hired
a new CEO, but didn’t say who it was. “She will be starting in ~6
weeks!” Mr. Musk said in the tweet.

In some ways, Musk's pick of Yaccarino is not a surprise: as Chair of
the Advertising Council's Board of Directors and arguably NBCU's top
advertising exec, she is meant to fill a critical void at the new
Twitter: that of advertising. After all, despite having massive
traffic, Musk's social network - which as a reminder cost him $44
billion - has been hemorhaging ad revenue as woke brands have
abandoned the website.

Of the top 100 advertisers on Twitter before Mr. Musk bought the
company, 37 spent nothing on Twitter advertising during the first
quarter of this year, according to market-intelligence firm Sensor
Tower, while an additional 24 brands reduced their average monthly
Twitter ad spending by 80% or more.

As such, it will be Yaccarino's job to convince advertisers to return:
Yaccarino, who oversees roughly $13 billion in annual ad revenue, is
well-known for her tight relationship with marketers and ad agencies.
Yaccarino has a reputation for hard-nosed negotiating tactics, and
media buyers have described her as the “velvet hammer.”

Musk's announcement of the new CEO came days before one of the biggest
events of the year for NBCU, the company’s annual pitch event for
advertisers, known as the upfront, which is scheduled for Monday in
New York. And according to the WSJ, an NBCU spokesman said Ms.
Yaccarino is in back-to-back rehearsals for NBCU’s upfront.

On the other hand, the hiring of Yaccarino to head the social network
which in recent months has become the bane of liberals and
progressives through its encouragement of free speech and independent
thought, both of which are despised and suppressed by the left, could
be a problem.

For one, according to her LInkedIn profile, Yaccarino is the "Chairman
of the WEF's Taskforce on Future of Work and sits on the WEF's Media,
Entertainment and Culture Industry Governors Steering Committee. She
is also highly engaged with the Value in Media initiative." Most
recently, she delivered the following speech in Jan 2020: 'World
Economic Forum: Creating the Workplace of the Future by Focusing on
People."
Source: LinkedIn

Additionally, in 2014 Yaccarino joined the Ad Council Board of
Directors and became a member of the Executive Committee in 2015. She
first served as Vice Chair before her appointment to Board Chair from
2021-2022.

And then there's this: in 2021-2022, as Ad Council Chair, "Yaccarino
partnered with the business community, the White House, and government
agencies to create a COVID-19 vaccination campaign, featuring Pope
Francis and reaching over 200 million Americans."

    Know the facts! The @AdCouncil is working to inform Americans on
why we must embrace an FDA-approved #Covid vaccine and how to go about
it. We're almost there, let’s cross the finish line. @lisaesherman
https://t.co/AUv9tf9IFb
    — Linda Yaccarino (@lindayacc) November 24, 2020

And finally:

    As an industry advocate, Yaccarino has called for a return to
values-based, trusted partnerships, spotlighting the most important
issues facing her colleagues and peers. As 2021-2022 Ad Council Chair,
Yaccarino partnered with the business community, the White House, and
government agencies to create a COVID-19 vaccination campaign,
featuring Pope Francis and reaching over 200 million Americans. At
NBCU, she uses the power of media to advance equity and helps to
launch DEI-focused initiatives, including BOLD, a program for
employing veterans; #ShesMy, a campaign to uplift women and girls;
Scene in Color, a collaboration with Target to elevate emerging BIPOC
film creatives; and a partnership with Telemundo to release a
Latina-centric storytelling guide.

    Yes! It’s time for action and working towards a more inclusive
society. https://t.co/IMQreJ1K9P

    I nominate @laura_molen @MarkMarshallNBC @joefbenarroch @OsAnsari @kknorring
    — Linda Yaccarino (@lindayacc) October 21, 2020

Things get a little more complicated however, when one considers that
in May 2018 Trump Named Yaccarino (alongside Bill Belichick and a
bunch of other folks) to a two-year term on the President's Council on
Sports, Fitness and Nutrition. It wasn't immediately clear how long
she lasted in this particular role.

Bottom line: despite that last rather odd detour, which can be
attributed to Trump's habitual lack of due diligence, Yaccarino
appears to be the perfect establishment hire, one who will help
Twitter recover most of its lost ad revenue... the trade-off may very
well be that in the process twitter may just become the same company
it was before its acqusition by Trump.

In response to the news of her hiring, the outcry has been - as one
would imagine - extremely polarized.

    The ostensible new Twitter CEO is a literal Cathedral propagandist
who is an executive at NBC, the WEF, and the Ad Council creating
vaccine propaganda pic.twitter.com/cngnBxSufO
    — America's Conscience (@saveusculture) May 11, 2023

    Please, @elonmusk, tell me you're trolling us, Linda Yaccarino!
    You may as well put Rachel Maddow in charge of Twitter
pic.twitter.com/jy5jNS08sq
    — Vince Langman (@LangmanVince) May 12, 2023

    This is reportedly the new Twitter CEO.

    Pro- mask, pro-vaxx, and a participant in The World Economic Forum.

    Under her Twitter, The #DiedSuddenly film would have never been
allowed to see the light of day. @elonmusk if this is true- please
reconsider this decision. pic.twitter.com/H9qqjdxH0f
    — DiedSuddenly (@DiedSuddenly_) May 12, 2023

    In Linda Yaccarino, Elon Musk gets a CEO who is a seasoned ad
executive who generally shares his political leanings.

    But she's also the Chairman of a World Economic Forum task force
so she can comfortably liaise with Twitter's current investors and
advertisers around the world.
    — Yashar Ali 🐘 (@yashar) May 11, 2023

    Linda Yaccarino (@lindayacc), the woman who is reportedly the new
CEO of Twitter, follows:

    - Chaya Raichik
    - Jesse Watters
    - Michael Shellenberger
    - Ron DeSantis
    - The Babylon Bee
    - Giorgia Meloni
    - Maye Musk
    - Catturd
    - Vivek Ramaswamy
    - Tulsi Gabbard
    - Bari Weiss
    — Max Berger (@maxberger) May 11, 2023

    BREAKING: It appears that the new CEO of Twitter will be Linda
Yaccarino, if the Wall Street Journal’s reporting is correct.

    People are already unfairly attacking her for her ties to
different organizations and because she follows certain accounts here
on Twitter.

    The new CEO… pic.twitter.com/Cm6WKRAqEy
    — Ed Krassenstein (@EdKrassen) May 12, 2023

    JUST KIDDING!!

    It looks like Trump ally Linda Yaccarino will be taking over.

    So don't expect the trolling, hate speech, disinformation or
criminal acts committed on this site to stop anytime soon!
https://t.co/B40PDiOtzW
    — Whistleblower Rebekah Jones (@GeoRebekah) May 12, 2023

    If true, Linda Yaccarino would be a great CEO of Twitter. She gets
the ad business and understands the needs of advertisers, can talk
their language (ROI/brand safety) and will speak her mind while being
deferential. $TSLA @elonmusk https://t.co/qIh2ktrc4r
    — Gary Black (@garyblack00) May 11, 2023

    Elon Musk is reportedly in talks to bring Linda Yaccarino, “Top
World Economic Forum Official,” on board as his new CEO of Twitter.

    Anyone else getting major Twitter 1.0 vibes or is it just me?
pic.twitter.com/yTDrUWhNPr
    — Jason Jones (@jonesville) May 12, 2023

    @elonmusk don't Bud Light yourself
    — Dom (@brutusbrandy) May 12, 2023

Finally, the boss himself:

    The commitment to open source transparency and accepting a wide
range of viewpoints remains unchanged
    — Elon Musk (@elonmusk) May 12, 2023

In conclusion, while it is certainly possible that Musk is playing 4D
chess here, a prevailing sentiment among the replies is that "Twitter
was fun for a few months. See you guys in the gulag." One can only
hope that it is wrong.


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