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Fri Mar 16 17:23:45 PST 2001
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Welcome to Stockupticks.com Newsletter Issue 4 - March 16, 2001
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[Image]Imark Corporation (TSE: IAK) [Image]
Investment Highlights:
* Huge target market -- $315 billion trucking fleet
industry in North America
* Solid revenue producer poised for breakout phase
with the launch of initiatives in progress
* Plans are under way to apply for trading on a U.S.
stock exchange
* Strong balance sheet -- Current ratio is 2:1
* Attractive price to sales multiple of 2X sales
* Imark is using Computer Associates International,
Inc. (NYSE: CA) innovative Jasmine(ii) eBusiness
platform to support its eHighwayman.com portal
VITAL STATS March 2001
Fiscal Year
End December 31
Imark Corporation
390 Bay Street, Suite 710 52 Week High $4.66 to
Toronto, Ontario - Low $1.00
M5H 2Y2 Canada Recent Price $1.39
(3/6/01)
Phone (416) 971-4421 Revenue
(est. 2000 $3.4 million
Investor Relations: Dino FYE)
DiVito, CFO / Shares
dino.divito at imarkcorp.com Outstanding 6.693 million
Corporate Web site:
www.imarkcorp.com Float 1 million
Market Cap $9.3 million
(All currency references in
this profile are in US
dollars)
[Image]Business Summary [Image]
[Image]Imark Corporation is a diverse multi-media
company that is based in Toronto, Ontario
Canada and trades on the Toronto Stock Exchange.
Imarks business units are currently active in four
distinct communication channels: Business-2-Industry
(B2I) on a virtual private satellite network,
distribution and audio content delivered over the
Internet, books on tape and television production.
eHighwayman.com is a B2I (Business-to-Industry)
solution, being developed with Computer Associates to
address trucking industry issues that relate to
managing a mobile, geographically dispersed work
force.
Audioeverywhere.com is a division of Imark that
delivers digital audio content on demand.
DH Audio is a provider of books on tape and Imarks
signature unit as the companys first business
endeavor.
Imark also operates Animazing Entertainment, which
produces and distributes the The Swamp Critters of
Lost Lagoon childrens television programming.
Animazing also provides live Critters characters at
two U.S. theme parks and sells Swamp Critters
merchandise.
[Image]Brand Names and Business Units [Image]
[Image]eHighwayman.com is a business-2-industry
virtual private network.
eHighwayman.com will provide a complete and
comprehensive, Web-enabled, private-satellite-network
designed for truck drivers, fleet owners/operators and
others in the transportation industry. The eHighwayman
communication portal will allow users to access and
retrieve critical information, download audio, enhance
their safety knowledge, expand fleet-to-driver
communication and reduce driver turnover. Imark is a
leader in marketing fixed media audio content to the
trucking industry and a synergy with its audio business
will give truckers enhanced access on the eHighwayman
site.
eHighwayman.com will provide Web-enabling services
through a Virtual Private Network (VPN), which will be
designed and deployed with the best of breed technology
partners. This will allow Imark to provide its product
and services in a two-way, secure environment to its
customers.
Strategies and Objectives for eHighwayman.com
eHighwayman.com will target fleet operations, primarily
in the U.S. and will provide truckers with critical
information such as road conditions, weather forecasts,
hazardous materials regulations, driver safety data,
communications with fleet managers, message boards and
chat rooms in addition to personal and entertainment
content.
eHighwayman.com will be a complete, one-stop portal
that provides truckers with the latest hourly
information and day-to-day updates. The site will
enable truckers with real-time access and provide them
with intelligence to specific changes that affect their
business day.
[Image]Audioeverywhere.com is in the beta development
stage to deliver audio content on demand.
Audioeverywhere.com is a functioning site that
leverages Imark's existing business infrastructure,
content and customer relationships while capturing
additional value in the supply chain by avoiding the
cost of physical distribution to the consumer. This
model will provide access to content and the
gratification of immediate delivery.
Strategies and Objectives for Audioeverywhere.com
Audioeverywhere.com will act as an "audio hub" for
niche target markets, providing specific content to
each market and will also supply audio to the different
portals, which Imark will develop with its technology
partners. The audio hub enables Imark to provide it's
own content as well as others to customers through
either hand held portable audio download players such
as the Diamond Rio 500 and the RCA LYRA or through the
recently announced iRadio from Motorola.
[Image]DH Audio offers more than 1,400 audio titles on
tape and CD.
DH Audio provides Books-on-Tape to thousands of
listeners and regularly posts a positive annual revenue
growth rate. DH Audio has strategic alliances with
Harlequin Enterprises and Bloomberg Press and is well
represented in categories such as mystery, westerns,
science fiction, romance, action adventure, humor,
women's fiction, classics, and cast radio productions.
Strategies and Objectives for DH Audio
DH Audio consistently adds to its product line and
offers its audio titles both in standard retail outlets
and in unique, market-niche environments. Imark has
established direct synergies between its DH Audio unit
and all of its other business units in varying
capacities. The company continually seeks to build on
its audio library and take advantage of marketing its
product-line through other Imark units.
[Image]Animazing Entertainment Inc., is the owner of
the licensed rights to
The Swamp Critters of Lost Lagoon.
The key creator behind Animazing Entertainment is
singer/songwriter/director Bobby Goldsboro. Mr.
Goldsboro originated "The Swamp Critters of Lost
Lagoon" characters and musical TV series out of a
search for wholesome, values-based children's
entertainment. Imark has produced a total of 52 ½ hours
of episodes, which air five times a week on the
Inspirational Network reaching 30 million television
households. A further 3.5 million households are
reached as the series airs in both English and in
Spanish on the Sky Angel Satellite Broadcasting
Network.
The show quickly gained a distinctive broad identity
both because of its content and Mr. Goldboro's
distinctive musical talents as song composer as well as
writer and director for the series. The show was also
awarded the Seal of Approval from the prestigious Dove
Foundation, which identifies and promotes quality
programming suitable for family viewing and was also
awarded The Parents Choice Gold Seal for quality family
content.
Animazing Entertainment has also signed a licensing
agreement with Jazzland Inc., a national-level,
140-acre destination theme park developed by theme park
giant Ogden Entertainment Inc. Jazzland opened in New
Orleans on May 18, 2000. The Jazzland deal will build
on the Swamp Critters brand recognition, as the
characters will be interactive with the expected 1.8
million park visitors per year.
[Image]Corporate Strategies [Image]
Approximately 90 percent of Imark's revenues are
derived from the United States. Imarks central
marketing efforts are U.S. based and the company
intends to apply for trading representation on a U.S.
stock exchange.
Imark's mission is dedicated to delivering its products
at below-competition prices to audiences that are
carefully defined and meticulously targeted. The
company adopted a growth strategy last year that has
established its positioning this year. Imark is poised
to make use of the newest digital technologies in a
manner that will maximize value and convenience to its
various constituencies of customers while minimizing
distribution costs to the company.
[Image]Management & The Board of Directors [Image]
Imarks management and Board of Directors offer an
extensive and diverse background. The board consists of
individuals with expertise in such fields as
telecommunications, information technology and
marketing. Brian Neill, President, CEO and Director,
heads Imark Corporation.
A native and resident of New Brunswick, Mr. Neill, one
of the founders and former President and CEO of Star
Choice Communications Inc., was instrumental in the
development and growth of Star Choice Television
Network into a nationwide satellite solutions company
and a leading provider of direct-to-home television
services in Canada. In 1998 Mr. Neill was nominated for
the Atlantic Canada Entrepreneur of the Year. The award
was in honor of his entrepreneurial skills in
establishing Star Choice and his participation in
building it into the successful venture it is today,
with over 500,000 customers.
Board of Professional
Directors Qualifications
Partner in investment
Peter Aitken banking firm Brawley
Cathers and Chairman of
Aitken Lees Capital.
Counsel in the law firm
Senator Jerry Mindon Gross Grafstein &
Grafstein Greenstein and a Federal
Senator.
Brian Neill President & CEO of Imark.
President of Ridley
Steve Ridley International and
Executive Counsel of
Quixstar.
President of Counsel
Derek Tennant Development Services Inc.
and IQ Properties Inc.
Research Director of the
Centre for Media Sciences
Nelson Thall and former President of
the Marshall McLuhan
Center.
President of Geo. P.
Shafran & Associates, Vice
George Shafran Chairman of Heritage Bank
and founder of Multi
Listing Service.
Safe Harbor Statement:
Statements contained in this document, including those
pertaining to estimates and related plans other than
statements of historical fact, are forward-looking
statements subject to a number of uncertainties that
could cause actual results to differ materially from
statements made.
Disclaimer:
StockUpTicks.com is a property of Market Pathways
Financial Relations Incorporated (MP). The
information, opinions and analysis contained herein are
based on sources believed to be reliable but no
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accuracy, completeness or correctness. This report is
for information purposes only and should not be used as
the basis for any investment decision. MP has been
compensated $15,000 to prepare and disseminate this
report. This compensation constitutes a conflict of
interest as to MPs ability to remain objective in its
communication regarding the subject company. Write or
call MP for detailed disclosure as required by Rule 17b
of the Securities Act of 1933/1934. MP is not an
investment advisor and this report is not investment
advice. This information is neither a solicitation to
buy nor an offer to sell securities. Information
contained herein contains forward-looking statements
and is subject to significant risks and uncertainties,
which will affect the results. The opinions contained
herein reflect our current judgment and are subject to
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