This is three years old, but I didn't even know about it. Some of these guys were like my best friends in a funny, detached, psychologically gruesome way. I found this while looking into the "iHuman" documentary, which apparently summarises this stuff, being very hard to find in the USA. https://www.theguardian.com/news/2018/mar/17/data-war-whistleblower-christop... somehow ended up creating “Steve Bannon’s psychological warfare mindfuck tool”. In 2014, Steve Bannon – then executive chairman of the “alt-right” news network Breitbart – was Wylie’s boss. And Robert Mercer, the secretive US hedge-fund billionaire and Republican donor, was Cambridge Analytica’s investor. And the idea they bought into was to bring big data and social media to an established military methodology – “information operations” – then turn it on the US electorate.