Buyers' Gripe Is With Timber Sector, Not Charmin, P&G Says

By Jonathan Capriel

A false advertising lawsuit accusing Procter & Gamble of overhyping the forest-friendly bona fides of Charmin toilet paper should be dismissed, the company told a Washington federal judge, arguing that the buyers' suit is misdirected at P&G when their actual disappointment is with the "forestry industry."

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